Tuesday, 31 January 2017

Outdoor Bus Advertising in India

Why You choose bus advertising over traditional advertising medium in India ?

Buses go where people go. Buses are like moving hoardings which travels across one place to another. Buses reach people numerous times throughout the day in markets, residential areas etc.
Buses are the most seen medium in the city. Bus Messages are powerful, eye catching and hard to ignore. They are ideal for promoting the product across the country. Bus Advertising in India is powerful medium to express your brand. Buses are present on every single street of the city. everyone will see them regardless whether they are pedestrians, motorists etc. Bus advertising are great opportunity for brands and retailers to drive footfall and generate revenue. Bus advertising is also visible to people stuck in traffic or in buildings when the bus is stationary. Almost all big brands are on buses nowadays. With Jnnurm buses, all low floor buses attracts more advertisers. To advertise on city buses you can contact organized outdoor options. They are pioneer in Bus Advertising across India.

To advertise on City Buses in India : 9999163133
To advertise on State Buses in India: 8860886720

Wednesday, 25 January 2017

Outdoor Hoarding Advertising in Metro Cities

Hoardings in Metro Cities: Delhi & NCR, Mumbai, Bangalore, Kolkata, Hyderabad, Ahmedabad, Chennai
Chapter 1: Delhi & NCR

After this article, you’ll be able to understand about Hoardings in Delhi & National Capital Region (Noida, Gurgaon, Faridabad and Ghaziabad). Let’s begin with National Capital Territory Delhi.
Delhi is the second most populous city of India after Mumbai and 4th-largest urban area in the world. OOH Advertising is increasing at decreasing speed in Delhi. Delhi is the largest commercial center in Northern India. Outdoor Advertising offers the chance to reach consumers on their way to and from work, shopping and travel. Time spent outside the home increases each year in the NCT.
More than 2200 Hoardings in Delhi to choose from. Major Area for advertising in Delhi are Connaught Place, South Ex., Nehru Place, Vikas Marg, North Campus, Kashmiri Gate, Hauz Khas etc.
Delhi Metro is the world's 13th largest metro system in terms of length. Delhi Metro was India's first modern public transportation system which has revolutionised travel by providing a fast, reliable, safe, and comfortable means of transport.
With 212.60 Km of total length of Delhi metro network and 25.9 Lacs passenger travelling per day from Delhi metro. It’s a hot property for the advertisers to promote their brands in Delhi. With major Stations like Rajiv Chowk, Kashmiri Gate, Delhi University, Central Secretariat, Nehru Place, Hauz Khas, AIIMS, Green Park, Dilshad Garden, Lakshmi Nagar etc.
Options like Metro Train Branding (External Branding & Internal Branding), Metro Station Advertising (On Platform – Static Panels & Concourse Static Panels), and Metro Pillar Advertising in Delhi.
Other Advertising Options available with Delhi Metro are Token Branding, Metro Card Branding, Semi-Naming Rights and Activations in Metro Stations.
Delhi Metro Rail Corporation (DMRC) also introduced DMRC Feeder Bus Advertising. Mini buses with full wrap advertising and new mid-size buses also available.
Options like Mall Advertising are also available in Delhi & NCR. Major Malls like DLF Promenade, DLF Emporio Mall, Select City Walk, MGF Metropolitan and Pacific Mall etc.
Various Advertising Options are available inside Mall like Glass Fa├žade, Elevator Branding, Escalator Branding, Danglers, Wall Wrap, Parking Advertising, Pillar wrap, Washroom Branding etc.
From 2015, Delhi Transit Buses are also available for advertising. You can advertise the back panel and Passenger Side Panel with Inside Branding Options. It covers entire Delhi.
DTC and DIMTS together installed more than 1500 new stainless steel bus shelters in delhi before commonwealth games 2010. All new bus shelters are neat and clean modern shelter type. Advertising is also available on those shelters. Almost all of them are back lit shelters.
In our next article, we’ll help you to understand the National Capitol Region in advertising.

With Organized Outdoor Options you can advertise in mention above outdoor advertising options. Organized Outdoor is working in the field for organized outdoor media. With OOO, you can advertise on any kind of media like Hoardings in India, Bus Shelters, Metro Stations, Buses, Malls and Railways etc.
For any other query, you can call us at 9999163133/8860886720

Monday, 9 January 2017

Hoarding Advertising in India

Hoardings in India are the 
traditional media format. These are big, giant, large formats, even digital screens are taking place nowadays. Being static in nature this media format continuously roll the eyeballs and generating ROI for the brands. Hoardings in India can be classified into many formats like Billboards, Unipoles, Gantries, Duct Panels, foot over bridge branding, Wall panels, Sign boards etc. Every format has its own speciality and separate target group. On one hand where these giant media formats captures hundreds views at once while on the other hand they holds a substantial place in the advertising market. Companies prefer to have billboards larger in size and at prominent locations as this media is easily available in different sizes, different formats and almost at every location. Front Lit hoardings and backlit glow boxes have turned up the media visibility and brand’s viewership to next level. With the entry of digital screens under the category of Hoardings, Indian advertising industry is all set to follow Times Square’s digital media lobby. With increase in number of different formats, different sizes and pan India presence, our government’s task has also increased, the task of keeping legal hoardings in the market. Illegal hoardings have also play a major role in the advertising business, by cutting down the competitors margins to creating a risk to the society as well.

calicut advertising in india

 A plan of action has already been in pipeline from the government to clean such nuisance from the society & to create a healthy business environment for the media owners. Being the traditional media format, Hoardings hold a substantial part in terms of market share as well as in presence. Hoardings are easily available in almost every part of a city. They are present on roads, on highways, nearby schools, colleges, universities, local markets, shopping centres, commercial complexes, industrial areas, hospitals, playgrounds, religious places, railway stations, airports and almost everywhere. This vast reach gives the advertisers a bigger scope to plan and get it executed accordingly. This media is also available in different sizes, from smaller ones to giants, from vertical to horizontal, biggest wall panels to bridge panels, such huge sized advertising medium defines the brands in consumer’s mind if used properly. 
Airpport Advertising in India

Deepak Khatri
North India Head
Organized Outdoor Options